DIGITAL MARKETING INTERN

Execute online performance campaigns:

Setup or create paid/organic performance campaigns across display, search, social media, video, native, programmatic channels/platforms and Clients’ own media (website/blog/social media channels/pages) as per plan approved by Clients.
Monitor and optimize the performance campaigns to ensure the best outcome of the spending.
Consult direct supervisor or department head for advice if campaign budget is exceeded or campaign KPI’s are not achieved as planned in a timely manner.
Analyze the campaign data and suggest any changes to the plan if needed for better result.
Prepare campaign reports and data visualization as required, including achieved vs.
Target KPI’s, analysis and suggestion for next period.

Take part in campaign planning stage as guided by direct supervisor:

Clarify the campaign objectives & KPI.
Collect data for planning stage from various resources such as clients’ previous campaigns, suppliers, publishers, industry reports.
Perform necessary research for planning such as keyword analysis, website audit, channel analysis, etc…

Update new trends and relevant knowledge:

Actively follow and update on changes to all platforms for performance marketing which have direct impact on daily tasks.
Attend all training conducted by direct supervisor and coaching/sharing sessions at department and company level.
Take turn to present any updates/trends to the Performance team as required.

Bachelor’s degree in Marketing, Business, Media or Related Degrees.
Ability to plan content online marketing.
Have experience in marketing channels: SEM, SEO, Google Adwords, , Social Media … is an advantage.
Have experience and ability to develop community on social networking sites, forums, … is an advantage.
Responsibility, dynamic & creative in work.
Be a proactive and good communication.
Knowledge of marketing knowledge and branding.